Course Objectives

Clinic /dentist position, client / patient perspective,  build a bridge for communication .

Course features

1、Experiential Interactive Lessons:

This course is a non-traditional course. The classroom interaction is continuous, case analysis, scenario simulation, group competition and practical exercise. The atmosphere is active and lively, and facilitates the communication between the lecturer and the trainee.

2、Unique "7-step reception of dental clinics etiquette" overall service process exercises:

Site simulation of the actual situation, a clear theme, optimize the details, pay attention to the four awareness of medical staff (sense of service, team awareness, marketing awareness, awareness of learning) to promote harmonious communication between patients and dentist.

3、use at once after learned :

Strong practice, theory and practice together  , consolidate learning content, enhance the execution, Training will be carried out till the end.

Benefit of the course

1、Medical Consumption Psychology Five - ring diagram

2、 High-end customer characteristics and consumption characteristics

3、Before and after admissions in the match

4、improve the value of all aspects of Admissions

5、The Professionalization and Emotionalization of Etiquette

6、The Prerequisites of Trust Establishment

7、the precondition of the best service

8、Doctor-patient communication 3 content 1 premise 2 form

9、4 ways of the satisfaction survey

10、Reception quote points and efficient solution inquiry 3 levels

11、service and Marketing Circle diagram

12、 Key Points of Medical Image Construction

13、morning meeting Process

14、 six points of Site management

15、3 points of Clinic layout

16、Criteria and channels for Reception staff selection

......

Result

Optimize and improve the reception / diagnosis process

Refine and improve the main point of the admissibility process

establish the standard in all aspects of the program

Make sure the methods and strategies to enhance execution

the way to held the morning meeting

Course Object

Health care workers, managers, etc., the best combination (executive manager + head nurse (front) + medical director)

Course Benefits

1、On-site counseling, all from  the actual combat;

2、Simulation admissions on site, counseling agencies to master the admissions skills

Course Content

一、Course Outline

(the first day ) Image etiquette

7-step oral clinic Admission process

(Second day morning )Personality communication

Personalized reception and targeted communication skills

(Second day morning) Efficient interaction

Objection handling, return visit skills, curriculum review and summary

二、Course specific arrangements

一、Team formation and integration

二、Key Elements of Dental Service Marketing:

1．the psychological characteristics of the consumer demand In the high-end customer / patient groups

2． The three main points affecting customer decision making and the thinking process of consumption

3． 2 Awareness and Process of Clinic / Hospital Upgrading Service

Group discussion: the key point in the shop reception service

（一） Group Discussion: What are the key points of dental services?

Practice and enhancements in site : 7-step oral clinic Admission process

1． Get up to greet

2． Greeting and smile

3．answer Patiently

4．Leading to the background

              5．  send gift card

（二） Oral business etiquette and image design of medical staff

1．Health care staff Manner and behavior

2．Health care staff deportment

3．Daily etiquette

三、Evening exercises:

1．7-step oral  Admission process exercises

2． Comments on the reception process

Topics: Introduce VIP customer maintenance and development

The second day morning

Training: morning exercise (trainee exercise + standard early show + Comments)

Introduction: Dental clinic three-stage marketing

一、 the personalized communication in dental service marketing

Live role play: VIP team to see the teeth

1．The Significance of Personality Marketing

2．Four Types of Personality in real

3．How to know the characteristics of customer

4．Customer communication skills with different personalities and common problems to deal with

一、Team formation and integration

The second day afternoon 

一、Six Dissenting Techniques in Communication

二、General Customer Relationship Management

1. After-sale interaction: a center 3 basic points

2.Referral design skills

3.  Customer dispute handling five major steps

 

三、 Doctor - patient communication commonly used tools

四、Oral non - technical marketing sharing

 Topics to share: Dentistry needs to be cautious reception of four types of customers

五、Summary of Questions and Answers to Questions

六、Management skills upgrading

1． Action Plan and Objectives Management

2． Three Operation Modes and The key point 

Student Feedback

Lecturer synopsis

梅宝

Oral 7-step admissions process, 5 step of communication process founder

Oral action learning project promotion leader

Southwest University Master of Psychology

Times Guanghua Education Co., Ltd. Warlords lecturers

Xi'an times moist action learning project team core members

 012 National Youth Lecturer Competition Pokka lecturer

Served as the national famous brand chain training director, marketing director, assistant to the chairman